More than 50 percent of individuals targeted by UFC anti-piracy lawsuits settle out of court, according to a lawyer representing the fight promotion. “The proactive steps that the UFC has taken have, we believe, made a deterrent effect on online piracy,” Julie Cohen Lonstein told MMAjunkie, adding the “education” of offenders has increased since the UFC began suing individuals several years ago. “From my discussions with some of the identified pirates, their education (is) that the activity is an infringement of the UFC’s copyright and other rights,” she said. The promotion is now in its fourth year of a push to punish individuals and commercial entities who, respectively, watch events without paying for them and profit from customers watching pirated content. Individuals who settle sign a confidentiality agreement, said Lonstein, who declined to disclose figures on the typical dollar amount paid to the UFC.
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Despite efforts, UFC loses ‘millions and millions’ of dollars annually to piracy – MMA Junkie