The UFC hopes to continue its upward trajectory heading into 2025 and Dana White believes he has the perfect way to do just that. Despite having several fierce competitors over the years, the UFC has stood proud as mixed martial arts premier promotion. The company rarely misses a chance at pushing the boundaries , and that’s exactly what White wants to do once again next year. If all goes to plan, Dana White intends to venture into places new and old to expand the organizations brand. “[2024] was a record year for us again,” White said during a recent appearance on ESPN’s First Take. “Not only as far as financially for the company but [also] breaking arena records.” “Next year my focus is to go to a lot of places that we haven’t been in a while or ever.” “[We're] trying to get into Spain, we’ve never done Spain
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Dana White sets plans into motion for ‘biggest fight in UFC history’ – MMA Weekly