Lorenzo Fertitta LAS VEGAS – As the UFC prepares to host a rare Sunday event, a quick glance at the schedule would seem to suggest a major mistake. Going against the NFL, and in the same market, no less? But UFC brass contends quite the opposite is true. “We looked at the calendar, and we look at these dates like real estate,” UFC Chairman and CEO Lorenzo Fertitta told MMAjunkie
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Did UFC screw up going against NFL? ‘Beachfront real estate,’ Fertitta says – MMA Junkie